• 2024-03-16 12:56:29
• by Rani Jarkas
• (177)

The application of color in album design

Color matching in album design is the most sensitive factor that affects vision, so how to match colors is very important when designing albums.

Before deciding on the overall tone, whether the overall feeling of the album color is gorgeous or rustic is determined by the overall tone of the album color. The overall hue can be directly reflected based on the basic color attributes of hue, lightness, and purity. Such as light tone, dark high tone, fresh tone, gray tone, cold tone, emphasis, weak tone, soft tone, hard tone, heavy tone, etc. Among the area factors, in addition to hue, brightness, and purity, the size of the color area is an important factor that directly affects the hue. For color matching, first consider the arrangement of large-area colors. Large-area colors have a long-distance visual effect in album display. In addition, when the contrast between two colors is too strong, you can blend it by expanding or reducing the area of one of the colors without changing the hue, purity, and brightness. In visual recognition, visual recognition refers to the clarity of color levels. Good visual recognition is very important in visual communication design such as album design and advertisement. Visual recognition depends on the eye-catching degree of the color itself on the one hand, and the contrast between colors on the other hand.

Among the strong colors, the strong color is the main color in the total color, and it is a color that is considered based on area factors and visual recognition. Generally, the brightness and darkness are required to be higher than the surrounding colors, and the area is smaller than the surrounding colors, otherwise the emphasis will not be achieved. In spacer color, the use of spacer color means using another color in the middle of adjacent and strongly contrasting colors, such as spacing or sharing, to strengthen coordination and weaken contrast. The spacer colors themselves are mainly neutral black, white, gray, gold, and silver. If you use colored intervals, it is required that the interval color and the separated color have a large difference in hue, brightness, and purity. In gradient color, gradient is a gradually changing color. Hue, brightness, and purity can all be changed in gradient. Gradient colors have harmonious and rich color effects, and are often used in color processing in album design. In contrasting colors, contrasting colors are different from accent colors. They are colors with similar areas but contrasting hues and brightness. This color has a strong visual effect and is therefore advertising.

Among symbolic colors, this is a conceptual color that does not directly imitate the color characteristics of the content, but is used symbolically based on the common understanding of consumers. It is mainly used to express certain spiritual attributes of the product or express the idea of a certain brand. This is the opposite of the accent color. It is an auxiliary color method that adjusts the overall tone or accent color to enhance the tonal level and achieve rich color effects. In the design process, we must be careful not to overwhelm the guest and not blindly abuse it. The principles and methods are also introduced in detail in the album design, so you can design it yourself. In album design, it means that the color matching has a major relationship with how the designer chooses. Album design is when the designer shows profound spiritual connotation and artistic appeal in the design, giving people a soft, comfortable and harmonious feeling. As long as this is achieved, attention should also be paid to the choice of colors when designing the album. .